One Marketing Tip That Reduce HealthCare Costs
ICmed,LLC

ICmed,LLC
ICmed

October 10, 2018

One Marketing Tip That Reduce HealthCare Costs

In Today’s World, Patients are Digital Health Consumers One-to-one marketing (a.k.a. personalization) is becoming an increasingly popular approach that marketing professionals employ to influence consumer behavior.  In fact, research performed by Demand Metric found that 78% of CMO’s think that personalized content is essential to future marketing success. This seems perfectly reasonable.  After all, who wouldn’t prefer content specifically tailored for […]

Digital Health

The Importance of Owning My Health Records
Michael McShea

Michael McShea

September 15, 2018

The Importance of Owning My Health Records

  HIPAA has been law for over 20 years, and while we all sign forms at the doctor’s office (usually without reading them) acknowledging your healthcare provider’s HIPAA policy, have you ever stopped to think about what it actually means?  The ‘P’ in HIPAA stands for portability, but you would not think so. One of the most […]

Patient Engagement

Deprescribing Intervention Improves Nursing Home Care
Jenelle Azore

Jenelle Azore
ICmed, LLC

November 10, 2017

Deprescribing Intervention Improves Nursing Home Care

A study in the Netherlands shows that more collaboration around prescribing medications can help elderly nursing home patients deprescribe from certain drugs, reducing potentially inappropriate and duplicative prescriptions. After only one round of Multidisciplinary Multistep intervention i.e. collaboration, the study shows that 39.1% of the population successfully discontinued use of at least 1 inappropriate drug.  […]

Elderly Care

What’s It Means To Be “Consumer-Centric”?
Jerry Elprin

Jerry Elprin
ICmed,LLC

Jerry was born into what Time magazine once dubbed the “Silent Generation,” sandwiched between the Greatest Generation and Baby Boomers. From that perspective, he brings his thoughts and observations on living “healthy” in today’s fast-changing, hyper-connected, often “disruptive” digitized world. After college and a hitch in the Army, he’s worked as a reporter, editor, and marketing executive while raising three now-grown children. He says "So much of what’s considered 'healthy' has changed and is often contradicting what I learned growing up."

November 7, 2017

What’s It Means To Be “Consumer-Centric”?

Healthcare today has become a “product”…or rather an assortment of products and services that like any other have to compete for customers. That means not only having to attract customers, but also earn their trust, repeat business and, hopefully, referrals, all of which require what’s called a “consumer-centric” focus. The challenge in healthcare, according to Oliver […]

Digital Health

Helping Family Members Follow The Doctors’ Orders
Jerry Elprin

Jerry Elprin
ICmed,LLC

Jerry was born into what Time magazine once dubbed the “Silent Generation,” sandwiched between the Greatest Generation and Baby Boomers. From that perspective, he brings his thoughts and observations on living “healthy” in today’s fast-changing, hyper-connected, often “disruptive” digitized world. After college and a hitch in the Army, he’s worked as a reporter, editor, and marketing executive while raising three now-grown children. He says "So much of what’s considered 'healthy' has changed and is often contradicting what I learned growing up."

August 25, 2017

Helping Family Members Follow The Doctors’ Orders

Key to medication adherence: family I recently wrote about revisiting your medication needs with your doctors from time to time to make sure you still need them in the same dosages and frequency. I also wrote on you should may sure that your meds don’t interact negatively with food. Taking the right medications, though, is only part of […]

Doctor Appointments

A Simple Overnight Stay Turned into a Week in Intensive Care
Michelle Riffer

Michelle Riffer

Michelle Riffer is a Talent Resources Manager in the healthcare industry turned Stay-at-Home-Mom. She traded running between corporate meetings and board rooms, for running her 4 kids between activities, appointments and serving on the PTA Board. Diagnosed with Type 1 diabetes at the age of 6, Michelle has always had an interest in health and wellness, but it turned into a passion when she developed additional autoimmune issues and then struggled to treat Lyme and 3 other tick-borne diseases. After 3 of her children were diagnosed with Celiac, she made it her mission to research her family’s health history, identify food and environmental triggers and keep her family of 6 healthy while squeezing in time to enjoy life.

August 15, 2017

A Simple Overnight Stay Turned into a Week in Intensive Care

Partnering for Better OutcomesIn autumn 2004, my husband and I had been dating a few months when I begged him to drive me to the ER with unrelenting intense pain in my side. The next thing I remember, a surgeon announces I need an emergency cholecystectomy. I was 23, in agonizing pain, and unprepared. No […]

Doctor Appointments

U.S. Healthcare Ranks Poorly – Here’s A Way To Improve
ICmed,LLC

ICmed,LLC
ICmed

August 2, 2017

U.S. Healthcare Ranks Poorly – Here’s A Way To Improve

Depending on your perspective, you can argue that the U.S. either has the best healthcare system in the world or one of the worst.  However, according to the Bloomberg Health-Care Efficiency Index which assessed 55 countries, the U.S. ranks 50th – almost dead last.  The index looks at life expectancy and per capita spending to […]

Digital Health

Your Healthcare Data is Everywhere…Except Where You Need It
Michael McShea

Michael McShea

February 18, 2017

Your Healthcare Data is Everywhere…Except Where You Need It

In a previous blog, Want your health records? Don’t let HIPAA stand in the way, McShea addressed how you can access your health data electronically using resources like http://getmyhealthdata.org/. Consumers who seek their personal healthcare data online may find some of it, but never in one place.How did this happen? After all, you can get all your […]

Digital Health

Reforming the Healthcare Industry, Putting the Patient First!
Michael McShea

Michael McShea

November 30, 2016

Reforming the Healthcare Industry, Putting the Patient First!

ICmed kicks off the Digital Health Collaborative We as consumers have come to expect that the companies we do business with know who we are, know what we like, and provide us with convenient ways to interact with them to get what we need. I spent several years in the contact center industry developing advanced […]

Digital Health